Adhesive EPDM D Section ideal for use in sealing applications. The hollow sections mean you are compressing the air in the section rather than the rubber, eliminating memory rebound problems.
This also offers the advantage of putting less pressure on door hardware such as hinges and gas struts. 
This seal is made in Australia comes in continuous length up to 33 metres, the price is for 1 metre. The extra lip for extra protection inside or outside depending on your application.